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High-paying customers are looking for quality and brand image. Branding your tools is one way to show your commitment to your work and to your brand.
A few times a year, you’re launching something. It might be your new coaching packages, a mastermind, course or service package. If it’s new or even just revamped – the time will come when you have to launch it out to the world and hopefully your ideal clients will come to it like bees to honey.
The number-one thing that you have to offer people is your connection to your truth and to your self, the ultimate source of your creativity and ingenuity. Even though you are selling programs, products or services, your connection to the moment, your connection to yourself, your connection to the infinite truth of what you are—that’s what your Perfect Client wants.
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